eBooks :: Kembali ::

Elements of multinational strategy / Keith Head

No. Panggil : eBIS-09070503
Nama Orang : Head, Keith
Subjek :
  1. International business enterprises -- Management
  2. Strategic planning
  3. Business planning
Penerbitan : Berlin : Springer, c2007
Bahasa : eng
ISBN :
Edisi :
Catatan Umum :
Sumber Koleksi : http://gigapedia.org
Lembaga Pemilik : none
No. Panggil No. Barkod Ketersediaan
eBIS-09070503 05-20-24987815 TERSEDIA
Shelf
 eBIS-09070503.pdf :: Unduh

LOGIN required

Catatan: Hanya file pdf yang dapat dibaca online
Ulasan:
Tidak ada ulasan pada koleksi ini: 36190
This textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book aims to merge managerial decision making in the internationally oriented firm with the conceptual tools provided by international economics. The book proceeds as follows. Like most firms, we begin with exportingand importing, and tackle issues raised by overseas investmentlater. We first analyze the gains from trade and then enumerate themany costs of cross-border goods and service transactions. Next weapply the four elements of multinational strategy - factor advantages, trade costs, scale economies, and market sizes - to the decision of whichmultinational form best suits each firm. We then take up issues of centralimportance to firms that invest overseas: exchange rate risk, politicalrisk, taxation, and expatriate assignments.
:: Perpustakaan Sekolah Tinggi Ilmu Kepolisian (STIK)
LONTAR 4 :: Library Automation and Digital Archive